Exhibition Terms

The terminology used in the exhibition business, is simple, but some concepts require explanation. You may find that A. F. Chief of Staff can contribute to your knowledge. Sometimes the greatest difficulty was the definition of a type of exhibition stands. stand – whole complex area (In meters), which provides exhibition organizer to rent or sell an interested party, as well as structural elements and design, which ensure the participation in this event. Linear Stand – has only one face to the visitor and is the most common type of stands. The advantage of using the three walls to accommodate exhibits and promotional material resists a number of shortcomings, consisting in the fact that he comes face to only one passage, makes it impossible to control the movement of the nearby aisles, and certainly not conducive to strong points of concentration.

corner stand – ideal solution, especially for small and medium-sized firms, since it is easily designed and provides easy access to two passages, as two of its sides remain open. stand 'Peninsula' – open on three sides and allows you to easily exponent 'control' contiguous territory. Has no 'surface' (the walls), but has an advantage in attracting the public, especially in the case presentations and other events advertising character. stand 'Island' – the ideal solution for large enterprises, as it gives the opportunity to stand out as among the competing companies and to fully control the surrounding territory. 'Through' stand – deprived surface of two walls and has the advantage of the two outputs on passes that provides satisfactory 'sight' for the exhibitor and a large enough cross-country visitors. stand 'counterpart' – consists of two located opposite each other stands, usually linear. The advantage of this type – in the presence of two 'fronts' that go in the same passage, but this option creates problems of internal organization of the stand, causing need for additional staff and gives the impression of two separate stands. stand on the outdoors – used in case of large-scale exhibits, which, according to regulations of the exhibition is prohibited expose in the inner rooms.